Venture
Optimizely, Inc.
Latest Form D 2019-06-18- CIK 1574267
- State CA
- Other
- 5 Form D offerings since 2013-04-16
- Total sold
- $201M
- across 5 offerings
- Rounds
- 5
- Form D offerings since 2013-04-16
- Latest round
- $50M
- 2019-06-18 · 021-342196
- Investors
- 3
- on the latest round
Connected
named in its Form D filingsRound timeline
amount sold · by first filed2019-06-18 · $50M
- 2013-04-16$33.7M021-195081
- 2014-05-05$57M021-216762
- 2015-10-14$58.5M021-249341
- 2017-08-03$2.2M021-292044
- 2019-06-18$50M021-342196
Hover a dot or row, or tab through the dots · bars scaled to the largest round ($58.5M)
Form D offerings
One line per offering, amendments folded in, newest first
| File | First filed | Latest | Sought | Sold | Investors | Exemptions |
|---|---|---|---|---|---|---|
| 021-342196 | First filed2019-06-18 | Latest2019-06-18 | Sought$50M | Sold$50M | Investors3 | Exemptions506(b) |
| 021-292044 | First filed2017-08-03 | Latest2017-08-03 | Sought$2.2M | Sold$2.2M | Investors32 | Exemptions506(b) |
| 021-249341 | First filed2015-10-14 | Latest2015-10-14 | Sought$75M | Sold$58.5M | Investors15 | Exemptions506(b) |
| 021-216762 | First filed2014-05-05 | Latest2014-05-05 | Sought$57M | Sold$57M | Investors6 | Exemptions506(b) |
| 021-195081 | First filed2013-04-16 | Latest2013-04-16 | Sought$35.5M | Sold$33.7M | Investors38 | Exemptions506 |
Who backs Optimizely, Inc., inferred from co-filings, and every Form D as filedSee plans
People
Named in Item 3 of its latest Form D, filed 2019-06-18
| Name | Relationship |
|---|---|
| James B. Larson | RelationshipExecutive Officer, Director |
| Dan Siroker | RelationshipExecutive Officer, Director |
| Peter Koomen | RelationshipExecutive Officer, Director |
| Peter Fenton | RelationshipDirector |
| Lars Dalgaard | RelationshipDirector |
| Mike Volpi | RelationshipDirector |
| Michael Kondoleon | RelationshipDirector |
| David Schwarzbach | RelationshipExecutive Officer |
| Derrick Alesevich | RelationshipExecutive Officer |
Facts
As its latest Form D states them
- Industry
- Other
- State
- California (CA)
- Exemptions
- Rule 506(b); Rule 506
- First filed
- 2013-04-16
- Latest filing
- 2019-06-18
Who backs Optimizely, Inc.
Form D names a startup's officers and directors, not its investors. The dashboard infers them — the venture funds whose own filings and people overlap this company's rounds — and lays every Form D and amendment it filed beside the totals above.
- Inferred investors — the funds and firms behind it, from co-filings and shared people
- Every Form D and amendment as filed, with what each one stated
- Its rounds in sequence: the gap between them and whether they grew
- Everyone its filings name, linked to their other companies, with its addresses and phone numbers
Part of the Venture plan — $140/mo at launch pricing ($350 list)
See plansExternal link: SEC Filings ↗